Tag

#virality

2 pieces tagged virality.

Calendly's growth teardown: the link is the ad

How Calendly turned a single scheduling link into a viral loop, bootstrapped to a $3B valuation on $550k, and reached 86% of the Fortune 500.

2026-07-059 min read

Teardown

Figma's growth teardown: multiplayer as distribution

How Figma turned real-time collaboration into a growth engine: 87% of first users invited by a colleague, two-thirds of users who aren't designers, and a $20B offer on the way to IPO.

2026-07-0510 min read